Amy Harrop is an expert on PLR, writing, and Kindle publishing (among other things!). This is a guest post written by Amy. Please visit her wonderful blog!
PLR (Private Label Rights) can be a great basis for creating and sharing high-quality content. However, if you use PLR without making any changes, your content will not be as effective, since it will be a duplicate of what is already out there. But that doesn’t mean you need to do a complete rewrite either. Here are a few ways to quickly repurpose PLR content without doing a complete rewrite.
Create Videos or Slideshows
This works with almost any article, but it’s best with ones that have somewhat shorter sections and subheadings. You will need PowerPoint to do this, but the process is very simple. All you have to do is copy and paste the article from Word to PowerPoint.
Each subheading is a slide title, and the content underneath is the slide’s content. If the paragraphs are long, then consider shortening them so that the slide doesn’t look cramped. All you need to do now is add some images.
These slideshows can be uploaded as is to slide sharing sites, and they can also be easily converted to a video with added music or narration, and uploaded to YouTube.
Change the Graphics
If you bought a PLR eBook and sales page bundle, then you can quickly set yours apart by just changing the graphics. Most of these bundles will come with a PSD file with all of the graphics. All you really have to do is open the file, change the background color and then add your own logo and graphics. You can even hire someone on Fiverr to make some of these visual changes easily and quickly.
Change the Focus
Another thing that you can do is change the focus. For example, you buy an article package about starting up a business. The articles are fairly general and work with any business. To change up the PLR, you can go through the content and change the focus to a specific group or demographic, such as stay-at-home moms, or people interested in starting a particular kind of business, such as a franchise.
Create Worksheets and Checklists
This works most naturally with how-to and step-by-step articles, but this can be done with nearly any article. People like actionable steps and interactivity. Making a worksheet or checklist out of a PLR article and pairing it with a paid or free online course can quickly boost its value, and it’s easy to do.
Just open the article in Word and make some alterations. If you want to make a checklist, then just add some boxes near each step that the reader can check whenever he or she finishes a step. If you want to make a worksheet, then add some lines underneath each step and ask the reader to write something. For example, ask them to write what they learned from the step.
Take PLR Infographics and Create Videos
Turning an infographic into a video is a lot easier than you think. Think about it for a second. What do you need for a video? You need graphics and content. This is exactly what an infographic is: graphics and content. Most of them have one or two sentences near a powerful graphic.
Just extract the files, open PowerPoint and position the graphic and its associated content next to each other. It should only take a few seconds to convert the infographic to a video, and now you have something very valuable that you can add to your products or YouTube.
Repurposing PLR content is great because it makes the content more valuable, and more personal. You are essentially creating a new product without having to do a full rewrite. Repurposing PLR gives you many new opportunities when publishing and creating content for your readers.
For more content creation and publishing tips, visit http://AmyHarrop.com