Some reading this are aware that I was a teacher before I started freelancing. There are many things I miss about my time as a teacher, but I’ve come to realize I haven’t left that side of me at all.
Since very early on in my business, I’ve turned to teaching to help others. That’s why I started this blog, in fact. I wanted to help as many people as possible live the kind of lifestyle that is best for their family.
Some people love the quote that those who can’t do, teach. That might be true to some degree, in certain situations. But I think the quote to the left is much more common and important.
There are a great many people in the world who are incredibly enthusiastic and knowledgeable. They are so enthusiastic that they can’t help but share what they’ve learned with others.
I’m always learning and growing, but am proud to say that I feel more than qualified to teach others how to live the lifestyle I live. It’s changed my life and the lives of many others throughout the last six years.
Few things make me feel as good as when I get a note in my email inbox from someone who expresses that what I taught them, helped them save their home or helped them stay home with their children. That is the power of teaching.
I know with absolute certainty that there is something you can teach others that will change their life. Too many people shy away from creating products and taking people under their wing to teach them a valuable skill, lesson, or lifestyle. But I think you’re doing others a disservice by holding back.
Get out there and start teaching– you have the knowledge and skill. You never know whose life you’re going to change.
I was just catching up on the latest episode of Mad Men. Don was busy doing whatever Don does, when he was really supposed to be in a meeting about Margarine. He showed up 40 minutes late and Ted was far from pleased. Both men are what they call “creatives.” Ted noted that he’s been a creative all his life. He understands 5 minutes late…but 40?
If you’re a writer or some other kind of creative, you likely have this problem too. Why are creative people so late? Creative types often have problems meeting deadlines and sticking to a schedule…sometimes waiting for inspiration to strike and sometimes dealing with distractions.
I’m not exactly sure what the solution is. Sometimes I wish I were the type of person to be 5 days early instead of 5 days late. Is it a right brain/left brain problem? I envy those who are always on time and on top of everything, but I wonder if that comes at the cost of creativity.
I guess Don and I are in good company.
It’s kind of crazy. I’ve been working from home for almost 6 years now. This site is called “Work at Home for Moms.” But when asked, I reflexively say I’m a stay at home mom. I don’t know why I do this, and suppose it’s not that important of a designation anyway. I think the deeper point is, did it really take me almost 6 years to truly, honestly feel that what I’ve been doing is real?
I constantly preach on the importance of treating your business like a business. You’ve got to be your own boss and keep on top of everything.
Part of me wonders if it’s a mom thing to shy away from the “business” title in real life though. Am I the only one? I’m always there to pick the kids up from school and drop them off. I’m around for all the sniffles and scraped knees.
I wonder if it’s that I will always identify with the stay at home mom mindset more than I do the “business” mindset. Honestly, I’d write for pleasure if we didn’t need the income but I wouldn’t bust my butt like I do now trying to grow the business. I’d focus even more on being a mommy.
What do you think? Are you a SAHM, a WAHM, or both? What do you call yourself when the moms at the pickup line as you what you do?
Amy Harrop is an expert on PLR, writing, and Kindle publishing (among other things!). This is a guest post written by Amy. Please visit her wonderful blog!
PLR (Private Label Rights) can be a great basis for creating and sharing high-quality content. However, if you use PLR without making any changes, your content will not be as effective, since it will be a duplicate of what is already out there. But that doesn’t mean you need to do a complete rewrite either. Here are a few ways to quickly repurpose PLR content without doing a complete rewrite.
Create Videos or Slideshows
This works with almost any article, but it’s best with ones that have somewhat shorter sections and subheadings. You will need PowerPoint to do this, but the process is very simple. All you have to do is copy and paste the article from Word to PowerPoint.
Each subheading is a slide title, and the content underneath is the slide’s content. If the paragraphs are long, then consider shortening them so that the slide doesn’t look cramped. All you need to do now is add some images.
These slideshows can be uploaded as is to slide sharing sites, and they can also be easily converted to a video with added music or narration, and uploaded to YouTube.
Change the Graphics
If you bought a PLR eBook and sales page bundle, then you can quickly set yours apart by just changing the graphics. Most of these bundles will come with a PSD file with all of the graphics. All you really have to do is open the file, change the background color and then add your own logo and graphics. You can even hire someone on Fiverr to make some of these visual changes easily and quickly.
Change the Focus
Another thing that you can do is change the focus. For example, you buy an article package about starting up a business. The articles are fairly general and work with any business. To change up the PLR, you can go through the content and change the focus to a specific group or demographic, such as stay-at-home moms, or people interested in starting a particular kind of business, such as a franchise.
Create Worksheets and Checklists
This works most naturally with how-to and step-by-step articles, but this can be done with nearly any article. People like actionable steps and interactivity. Making a worksheet or checklist out of a PLR article and pairing it with a paid or free online course can quickly boost its value, and it’s easy to do.
Just open the article in Word and make some alterations. If you want to make a checklist, then just add some boxes near each step that the reader can check whenever he or she finishes a step. If you want to make a worksheet, then add some lines underneath each step and ask the reader to write something. For example, ask them to write what they learned from the step.
Take PLR Infographics and Create Videos
Turning an infographic into a video is a lot easier than you think. Think about it for a second. What do you need for a video? You need graphics and content. This is exactly what an infographic is: graphics and content. Most of them have one or two sentences near a powerful graphic.
Just extract the files, open PowerPoint and position the graphic and its associated content next to each other. It should only take a few seconds to convert the infographic to a video, and now you have something very valuable that you can add to your products or YouTube.
Repurposing PLR content is great because it makes the content more valuable, and more personal. You are essentially creating a new product without having to do a full rewrite. Repurposing PLR gives you many new opportunities when publishing and creating content for your readers.
For more content creation and publishing tips, visit http://AmyHarrop.com
the last week with my little ones — one with pneumonia
and the other with a stomach bug! I’m happy to report that
they are feeling much better.
I get sad sometimes, thinking about products or books
people have created that aren’t getting the attention they
You see others getting a LOT of attention and know your
stuff is better…especially when it comes to Kindle.
Why are other people selling more stuff?
Here’s the big hint: It’s because they have reviews and
It’s how all the big publishing houses and indies get sales.
This got me thinking… so many of you have Kindle books out
there you wish were making more money.
But you’ve heard how Amazon is really cracking down on
reviews and you wonder how on earth you’re going to get
people to review your books.
After all, we all know that the having reviews leads to
No one wants to buy a book they know nothing about. But
they will buy a book that has several great reviews.
Can you actually get people to review your books or should
you throw in the towel?
Actually, it’s insanely easy to get people to review your
work for you. It’s easy to get very legit reviews pouring
You just have to know how to go about it.
The easiest way? Contact people who have already given
reviews on books that are similar to yours.
You can spend hours doing this…with great results.
But really… you don’t have that much time
Wouldn’t you rather have someone create a spread sheet of
those willing to give you reviews, along with those
reviewer’s email addresses? You could probably pay someone
$10 an hour to do this. You reviewer might be able to find
and record several reviewers per hour…pay them $50 for 5
hours work and you just might have enough names to contact
for a few reviews.
It’s well worth the investment!
But… wouldn’t you rather just pay an outsourcer a low fee
one time and have him work for you…delivering a
list of names and email addresses of willing reviewers in
just a few seconds? Wouldn’t you rather be able to turn to
this reviewer whenever you or a client releases a new book,
No one out there will let you pay them one time to find you
awesome people to review your book in a totally legit way
What if there was software you could pay one time for to
have it find you awesome, legit reviewers in seconds
whenever you want?
You’d take the email addresses and craft personalized emails
to these reviewers, offering to gift your book to them in
exchange for their thoughts.
You’d do it time and time again until you had many real
reviews on your books. You’d do this for your clients until
you WOW’d them with how many legit reviews they are
… and you only have to pay the software once.
No need to hire anyone.
You become a review-getting master in your clients’ eyes.
You get yourself some awesome reviews from real readers
at the push of a button and some thought out emails to
My friend Amy has worked with her business partner, Deborah
to develop such software.
I can’t believe it’s available at such a low price! Especially
considering how important reviews are and how much
they can increase your Kindle income.
What does it do?
It is software that works on Mac or PC. You tell it some
keywords or a book genre and it finds people’s names and
email addresses who’ve reviewed similar books.
It’s all totally awesome because it’s people who’ve indicated
they enjoy reviewing and have left their email address or
website. You’ll get a ton of awesome reviews! Amazon won’t
have any issue with the reviews you get and you’ll sell many
People want to know that your product is good. The reviews
will be the social proof they need.
Reviews are what set the winners apart from the losers when
it comes to Kindle affiliate promotions.
Check out some results others have had from using this
low priced software (well under what you’d pay an outsourcer
for small amount of work(:
Also check out the video they’ve created showing you how it
works (hint: you’ll learn how to do this manually if you
aren’t sure about the software:
I wanted to include something special that will help you
take Amy and Deborah’s product even further.
You’ll receive my updated Kindle Promotional guide, free!
Just grab this great low priced deal on innovative, white
hat software, and you’ll get the download of my new
Kindle promotional guide, free.
P.S. I have to say I was super-skeptical of this software
at first…I thought it was going to spam people or automate
the actual emails…but I was wrong. What it does is the
work an outsourcer would do manually…finding willing
reviewers in your niche…no matter which niche you’re
It gets my seal of approval for its white-hat nature. It
just plain works. Save yourself a ton of time and get
reviews for yourself or clients:
P.P.S. Save yourself time, frustration, and money with this.
It works on any computer, has a lovely interface, and
is sure to help you improve Kindle sales (reviews and social
proof lead to sales).
Check out the video to see how it works (risk free):
You also get my free Kindle promotion guide free…awesome
methods to promote Kindle books that will boost your sales
and zoom past the competition.
It was over 5 years ago. I was a desperate new mom, fresh
from giving birth to my precious little boy.
I’d just quit my job. I should have been terrified. I was
only 22 years old — we had no savings, no house of our own
… not much at all.
But I still wasn’t terrified.
I knew I was a talented writer. As if by divine intervention
I discovered I could start my own writing business.
I should be humble and say that it took off slowly.
But it didn’t.
Within the week, I’d matched the income I’d made as a
Just in time, too — my teaching paychecks had stopped
coming in the month before.
My services were highly sought after. I rarely did
any marketing at all — some of the biggest ‘names’ in
marketing came to me for ghostwriting (I can’t and won’t
I was passionate about writing. I was even more passionate
about the art of copywriting.
Rave reviews poured in.
After a while, I started releasing my own products and
getting more heavily into affiliate marketing.
I didn’t want to give up ghostwriting and copywriting, but
I didn’t have as much time for it anymore.
So, I hired on some additional writers and scaled back (way
back) on how many jobs I accepted.
This worked well for a while. But I found that I don’t really
like to hand writing projects off to others. No matter how
good of a job they did, it didn’t have my touch. I usually
redid their work.
So, I rarely open the doors for my services now. I especially
haven’t opened the doors for personal Kindle writing…
probably for 6 months or so.
Once a month, I open the doors for copywriting and
Some clients love my deals so much that they buy up spots
to use in the future.
I am in the process of emailing current clients with dates
they can expect their projects. But then I’ll be done.
It’s time for me to make my schedule for March.
Do you want to be on it?
I am booking clients in 5 day increments. There are 31 days
So that means only 6 client spots available.
You can hire me for:
- Kindle book promotion (I work until you earn more than your
- Kindle book writing
- The whole month – for all of your projects (get one or more
If you are interested in being one of the 6, please
hit the contact button and detail your project.
All projects are now 100% done by me. All projects are 100%
awesome. All projects will earn you far more than the fee
you pay me.
Prices are extremely (extremely) fair.
You will receive a span of 5 days where you can expect your
project. This new scheduling will work better for me
and for clients.
Contact me with your needs and I’ll give you a quote.
P.S. What’s your freebie? Those who write back will receive
an updated copy of my Kindle books promotion plan.
Definitely something everyone needs with the recent
free book promo shake up
Yesterday, I sent a message offering to take a look at your
Kindle book or plans with marketing suggestions.
You’ve probably heard by now that there is a big shake up in
the free Kindle market. Amazon still allows free book
promos, of course…but affiliates are not allowed to promote
books for free en masse.
That was never a long term strategy anyway. Sure, you might
get lucky and be able to list your Kindle book and make
a zillion sales…but that’s not likely.
respond ASAP, I am still getting through the emails
Kindle training is. No, I don’t have my own product – other
than my writing materials.
It seems like there are new ‘how to’ Kindle books
released every day. There is always some kind of fancy new
trick people try to cook up
But there is a reason you don’t see me promote everything
under the sun related to Kindle.
One product and one product alone has remained the best.
Those $500 Kindle courses people try to sell you?
Kick them to the curb.
Geoff Shaw’s Kindling is the best there is. I recommended
it last year, and I’ll continue to recommend it.
Why? He adds to it constantly. It’s also very fairly priced.
It’s as if he’s combined 100 Kindle courses into one. I can’t
even begin to list all of the topics he covers! If you’re
interested in Kindle even a little bit, this is the course
- How to find markets
- How to promote
- How to write fiction
- How to write erotica
- Children’s books
- Ranking on Amazon
- Pen names
- What to do if you get slapped
- Updated changes to Kindle …
- … and a ton more
I’ll be sending at least one more Kindle related email
this week (you’ll like it), but I thought I’d answer this
P.P.S. Grab Kindling to kick start your 2013 Kindle success.
I’ll be personally diving back into Kindle once my other
challenge is further along.
If Kindle IS in your plans, this is the one to get.
It’s been about a week since I updated.
Sales? My Squidoo lenses have made almost 20 Amazon sales in around 30 days so far. This is decent since the lenses are so very new. Sales will increase as the lenses gain a hold in the search engines and start ranking for additional long tail keywords.
Will I make the 100 lens goal by March 1? Probably not Client work and other projects impeded the process of this a bit. I do think I could have met the goal, even so — I should not have let a day pass without creating a lens! I think I’ll have made well over 50, however.
By the way, the 80/20 principle is certainly holding true for these lenses!
My goal is to have 100 lenses up (at least) by March 1. Go here if you’d like to join me in that challenge.
Join the Facebook Group:
I’ve set up a Facebook group where we can share tips and information and inspire each other to create 100 lenses by March 1. This can be life changing for you! It’s totally free. Request to join the Facebook group, here
Here are my stats:
Number of Lenses
I have 2 Squidoo accounts (this is allowed)
I have 47 total active lenses.
I need to complete 53 lenses to reach my goal.
My best ranked lens is at around 16K (its best was around 12K)
The lenses are getting around 400 visits per week. This is now more Google traffic than internal Squidoo traffic – which is why more sales are being made.
I’m using the free http://rankcheckerace.com/ to keep track of my Google rankings.
I’ve continued on with the auto-pilot backlinking. PotPieGirl teaches us how to automate this in the new One Week Marketing – I have added a few easy steps as well.
17 sales from Amazon from these lenses – eBay links are getting clicks so it’s only a matter of time
I’m kicking myself that I won’t likely reach 100 lenses by March 1 – I’m encourage by the results, though, and know they will grow with time.
I’m going to do some more lenses that get ahead of trends – those do quite well.
One Week Marketing – It’s not required, but I really do think you should grab this one if you’re following in the challenge. It’s a very thorough course and I know it works. I’m already getting amazing rankings and things are really taking off with this strategy.
Jaaxy – This saves a ton of time with keyword research — plus it’s not at all expensive (it’s a monthly fee). They give you 30 free searches, so you may as well check it out with no obligation.
http://rankcheckerace.com/ – Keep track of Google rankings – they send them to your email daily. This is free — they also keep track of your rankings over time!
Squidcrafter – this saves me oodles of time and I use it every single day to create awesome Amazon affiliate links on my lenses — this is a MUST for anyone serious about their Squidoo marketing.
Squid Pro Quo — I use this product in conjunction with One Week Marketing. This product is awesome for choosing buyer keywords you know you can rank for and make sales with. There is a certain “style” to these — this is another awesome shortcut to making fast sales with Squidoo. Love it.
You don’t have much time to work each day…sometimes, just
a few minutes.
You doubt you can do this, you doubt yourself. You doubt
your passive projects will pay off.
You doubt you can write an ebook. Even if you can, you doubt
people will like it.
You feel lost. You’ve had some success but want more. You
want to meet your goals.
Will you reach the level you want as a marketer?
I’ve totally been through those thoughts and more.
I’ve had to get a lot done in a small amount of time. Some
days, I have mere hours or even minutes to get things done.
I’ve had my back to a wall more than once – needing to meet
a certain income goal for the sake of our young family.
That means I’ve had to work smart.
In a way, I’ve ‘been through the fire’ more than once in the
five years I’ve had my business.
Whether you’re new to marketing or you’re experienced and
stuck in a rut…or whether you’re just ready to take things
to the next level, these 4 steps can work for you, too.
money) in less time
You get the main guide, 4 ‘Save Me’ worksheets, and a bonus
P.S. If you have your own lists and customers, you’ll LOVE
P.P.S. I guarantee that if you follow these steps, you WILL
do better, feel better, and earn more with your business, or
your money back.